Top 53 Marketing Automation Tools

Marketing automation tools make it easier for every digital marketer !!


Marketing automation tools make it easier for every digital marketer !!

This tools help marketers to automate more than one channel like : email, social media, and digital ads and allow them to reduce human error, manage complexity and measure and optimize your efforts.

So now focus your efforts on other core tasks and let marketing automation tool do it for you, Here are some of the effective Marketing automation tools . Just choose the ones that will help your company achieve its biggest goals !!


1- Workato

Can connect multiple apps together in minutes. No IT or developers needed. Can automate workflows across your apps and people with the highest level of reliability and data security. They can help you extend the capabilities of your apps. Recipes automatically alert you of key events that occur across your business apps.

$0-$499 (Free-Pro)

2- Automate

Connect your cloud apps and automate work. Create marketing, sales or payment workflows across your apps in minutes. Zero coding, get going in minutes.


3- Elasticode

An Audience Intelligence Platform For Real Time Mobile User Experience Personalization. Build beautiful, optimized & personalized OnBoarding experiences. w/o engineering, That converts into native code! Target specific and unique audiences based on credible data. Personalization that is based on environment, context and behavior

$0 (Freemium)

4- Ad Espresso
Optimize your Facebook Ads Easily, Like Morning Coffee. The smartest robot ever is ready to optimize all of your Facebook ads!


5- Automate Ads

Programmatically automate, optimize, and unify your digital advertising campaigns with incredible software.


6- Zapier

Zapier lets you easily connect the web apps you use, making it easy to automate tedious tasks.You can wait for third-party app developers to offer the SaaS integrations you need. You can hire expensive freelance programmers to build custom software for you. Or you can simply do it yourself with Zapier, and then get back to the work that matters most to your business.

$0-$125 (Free trial)


IFTTT puts the internet to work for you. Create simple connections between the products you use every day. Gives you creative control over the products and apps you love.

$0 (Free)


Instantly Turn Web Pages into Data – Free and simple web scraping tool. Allows you to structure the data you find on webpages into rows and columns, using simple point and click technology. The collected data is stored on our cloud servers to be downloaded and shared. And every time you publish to our platform we create an API to get the data programatically so you can easily integrate live web data into your applications or third party analytics and visualization software.

$0 (Free)

9- Buffer App

Simplify your social routine by scheduling posts on all of your social media networks. Helps you reach your audience at the right times, driving more clicks on your posts and traffic to your site. Makes it easy to consistently schedule content on social media, increasing your reach and fan engagement. Powerful publishing tools make it easy to share content across multiple social networks with one click.

$0 – $250 (Freemium)

10- Anygrowth

Anygrowth is a growth hacking platform allowing users to automate marketing tasks. Automate Twitter tasks, enrich email databases, extract Facebook ids from Facebook groups… For a very competitive price, the Anygrowth team will provide a suite of tools, continually added, to make the wbmarketeer’s life easier.

$0 – $31

11- Whoop!

Automated Bid Management for Google Shopping! Based on predictive Algorithms build solely for Google Shopping Whoop! is able to increase your ROI and Growth from Google Shopping Ads.

$540 + 3% of Shopping Spendings

12- Autopilot

Autopilot is easy-to-use software for multi-channel marketing automation that works for email, SMS and direct mail. Create personalized journeys for all of your contacts by sending emails, texts, or postcards – to the right people, at the right time. Connect your favorite apps to strengthen your customer journeys, using built-in integrations with Salesforce, Twilio, Segment, Lob, or even your own. Convert sales quickly and make decisions sooner by monitoring real-time activity and visualizing campaign ROI with pre-built reports.

$4/mo (Free trial)

13- Leadsius

Easily create beautiful and effective email campaigns with landing pages and forms – without any coding whatsoever. Start using your content to effectively capture more leads through your marketing efforts. Automate your campaigns to save time and follow up to know when leads are qualified.


14- Singular

Combine your mobile campaign data across all of your ad channels and automatically report and analyze performance from a single place.

Starting price $1,000/mo

15-  Voila Norbert

Insert name + URL – Find the email of the person you’re looking for

$5-$50 (One hour- One month)

16- TwitterFeed

Automatically post from RSS feeds to your social media profiles. Enables publishers to bring content to a wider audience and track the performance through real-time stats.

$0 (Free)

17- Smartly

The best way to automate Facebook & Instagram advertising

Starting from €500/mo

18- Active Campaign

All-in-one marketing platform – Grow your business and save time with a seamless experience. Send newsletters, design beautiful email campaigns, and keep in touch with your contacts and customers. Automate your marketing channels using personal and behavioral data about your contacts. Get more leads and close deals faster with our refreshing new take on customer relations.

$9-$149 (Free Trial)

19- Boostgram

Instagram Automation Tool


20- Sprout Social

A Management & Engagement Platform for Social Business. Build and maintain your community by easily starting, monitoring and joining social conversations. Delight customers by easily responding to question and resolving issues across network. Successfully reach your audience with the tools to execute and optimize social marketing plan. Increase client’s return on social media and manage your whole portfolio in a single tool.

$59-$500 (Free Trial)

21- Marketo

The #1 marketing automation solution for organizations of any size.


22- Tenjin

Combine mobile user value with acquisition cost to tell you which campaigns are most effective.

(not available on the site!) $

23- Route

Without coding, collect data from your website forms, track website events and integrate several 3rd party applications to start campaigns for lead nurturing and customer engagement within minutes, not months.

Free Trial

24- MaaxMarket

MaaxMarket is a cloud based marketing automation platform designed for businesses to automate follow-ups. All engagements are personalized based on customer’s online behavior. Extremely simple and easy to use. Email, Social Media Marketing, Web & Email analytics, CRM Integration, Lead Scoring and Marketing Automation all bundled into a single platform


25- Sezion

Marketing automation meets personalized video to help marketers increase sales and engagement. Sezion offers a solution that automatically creates a personalized video for every customer, content and occasion, based on triggers and data from your favorite business app (Salesforce, ActiveCampaign, Mailchimp, Google Sheets… +500 apps), videos are included in your marketing automation flow.


26- Optimizely

Test, Personalize, and Optimize in one easy to use platform for the web and mobile apps. Easy implementation. Code-free visual editor. Best-in-class integrations. Optimization across the web and mobile apps. Targeted experiences for every customer. ROI generated in real-time. Expert support team and resources. Ecosystem of world-class partners. Fast, scalable, and secure infrastructure.

$0 (Freemium)

27- Marketizator

All-in-one conversion suite. Run A/B Testing, Surveys and Personalization in one simple, easy to use platform. Create a free account and gain instant access to all features to help you increase conversions and grow your business.


28- Visual Website Optimizer

A/B Testing Software for Marketers. Use VWO to tweak, optimize & personalize your website with minimal IT help. the easiest A/B, Split and Multivariate testing tool. Try a free 30-day trial to start optimizing your website for increased conversion rate and sales. A testing and optimization tool allowing enterprises to create A/B tests and geo-behavioral targeting campaigns.

$49-$999 (StartUp-Enterprise Custom Plan)

29- Mixpanel

Actions speak louder than page views. The most advanced analytics platform ever for mobile and the web.the ability to learn more from your data by being able to ask increasingly important and complex questions. Most analytics products limit insights to basic trend lines.

$0-$2,000 (Free-High Volume Custom Quote)

30- Zopim

Talk to your customers in real-time. Live chat is a faster and more personal way for you to engage your customers. Give your brand a voice and build meaningful relationships by talking to customers over live chat. Increase the chances of high value engagement and more sales by using proactive chat to automatically reach out to customers. Your customers aren’t clones. Use advanced analytics and visitor targeting to create a unique experience for each visitor.

$0-$44 (Lite-Premium)

31- Lucky Orange

Real Time Web Analytics See How your Visitors Actually Use your Website. See every person that is on your site at this very moment. Co-Browse and Chat with customers to give an unparalleled level of support to help them through the conversion process. Measure the Pulse of Your Website. Invite a user to chat, or let them click a subtle and customizable chat button on your site.

$9-$90 (Small-XLarge)

32- Crazy Egg

What’s making your visitors leave? Find out by seeing how users click and scroll through your website. Lets you see exactly what people are doing on your website. Get priceless insights for high-ROI changes. Use your web budget way more effectively. Make a great case for prioritizing your redesign. Speed up your user testing & analysis process. Show your boss your changes worked. Enjoy more conversions and better engagement.

$9-$99 (Basic-Pro)

33- Reactful

KNOW > REACT > CONVERT. Powerfully simple technology and expert knowledge that enables your sites & apps to know visitor intent and react in real time, so you can convert like a beast. Increase sign-ups as you meaningfully connect with them by reading their intent right there and then and acting on it. Tactful Reactions direct visitors to where you want them to go and provide you invaluable information. Turning your vast amounts of data into action is time-consuming. Reactful uses powerful machine learning algorithms to make sense of your data and let you easily (re)act on it.

Request Custom Quote $

34- Onboarded

Easily add a user onboarding flow to your site, with analytics to improve engagement.

$0 (Free)

35- IsValid

Quantify experiment results (Significance Check). Results will automatically load when you fill in each field.

$0 (Free)

36- Get Rooster

Convert Your Abandoning Visitors.Designed by conversion optimization experts, Rooster’s exclusive “exit-intent” technology will help you convert abandoning visitors into leads, sales and signups. Designed for online marketers, SaaS companies,_x0003_and ecommerce businesses. Use advanced targeting to get results without disrupting the user experience. Integrates seamlessly with your existing marketing tools. Nail your promotions, and turn email into an incredible profit driver.

$49-$399 (Basic-Enterprise)

37- 40Nuggets

Put user-friendly lightboxes and conversion popups/banners on your website. Out of the box templates with opportunity to do fully-branded and even code level designs. Target by traffic type (new, loyal, returning, etc.), source (social media, paid, etc.), location, browser language, behavior (exit, timing) and more. Also has intelligent optimization to visitor behavior.

$0 – $147

38- Qualaroo

Get Voice of Customer Insights that help Your Business Grow. Analytics tells you what people are doing, Qualaroo tells you why. Qualaroo website surveys uncover customer insights that lead to better business results.

$63 – $499

39- 5 Seconds Test

Landing page optimization for your mocks and wireframes.Fivesecondtest helps you fine tune your landing pages and calls. to action by analyzing the most prominent elements of your design. Five second tests help you understand people’s first impressions of your designs.

$0-$99 (Free-Pro)

40- Meepi

Convert fleeting visitors into customers. Target the right marketing message at the right time based on whether they are new to the site, returning visitors or cart abandoners.


41- Formisimo

Analytics for Forms and Checkouts. –> Find out why people don’t complete them.

$50 – $180

42- Picreel

Powerful Conversion Rate Optimization Software. Recover abandoning visitors and turn them into customers (different types of popups).


43- Optimcore

Optimcore is a tool for A/B testing and conversion rate optimization

€0/mo – €450/mo

44- Experiment Calculator

A/B Testing calculator that tells you how long your experiment should take

$0 (Free)

45- Hooks

An app that will send you a notification for things that are important to you, search 1M+ alerts or create your custom alerts by choosing one of our 100+ channels. Will make your iOS notifications smarter. clean and simple app for iOS that focuses on notifications and nothing else; it can prompt you with alerts for everything from sports scores to website fails

$0 (Free)

46- Convert Experiments

A/B Testing Software for high traffic websites that need a powerful and affordable solution.


47- Change Again

A/B testing and split testing tool. A visual editor for Google Content Experiments.


48- Mouse Stats

There are lots of great analytic products out there to measure success, but none of them will tell you “how” to become victorious. The UX analysis suite that answers “How?”


49- Inspectlet

Stop guessing what your visitors want. Google Analytics tells you what, Inspectlet tells you why.


50- zestpage

Responsive Landing Page Builder With in-build Heatmap Analytics No Coding or Drag & Drop Required

51- zestanalytics

Heatmap Software & Web Analytics Tools that Help You Grow! The Heatmap function allows you to monitor in-depth analysis about your users by learning where they click, how they click and why they click. There are many built-in functions of the Antnose Heatmap, including traffic maps, form maps, link maps, scroll reach maps and attention Heatmaps, ensuring you can use side by side comparison to effectively monitor your users.

52- zestplayer

Create unlimited videos with Opt-in forms and Call-to-Actions in them and generate unlimited leads from every play. Customize your player to match it with your page or video and you’re your visitors focus on it. ZestPlayer lets you control how your videos play and what your visitors can do with it. And let your visitors share your video opt-ins by integrating social sharing buttons right into your videos.


53- onboardX

In-app user on boarding tool. No coding knowledge, customizable, easy to implement and works without a browser extension.


54- Aritic PinPoint

Aritic PinPoint is an all-in-one integrated marketing automation tool designed for SMEs and large enterprises. Track and nurture anonymous visitors, activate potential leads, and close deals faster with omnichannel customer experience. Use multiple marketing channels to acquire, nurture, and convert potential leads, retarget your customers with relevant ads, and build strong customer-brand relationships.

Starting from $69/month.

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